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Italy’s Serie B partner with the ASL
ASL strike partnership through Global Image Sports

January 7, 2012 - Lega Nazionale Professionisti Serie B (“Serie B”) are pleased to announce a formal partnership with Sports Management Company, Global Image Sports to build the Italian League’s presence at youth level in North America.

Paolo Bedin, Serie B’s Managing Director said,

“We are looking forward to working with GIS in North America. We see many benefits to our Member Clubs in working with youth players in North America and we also believe that we have much to offer them as well.”

GIS Chief Operating Officer, Mike Kelleher said,

“We are extremely honoured to announce this partnership with Serie B and its’ Clubs. We look forward to offering the young soccer players and coaches of North America greater opportunities in terms of player development, coach education and all round soccer experiences.  Italian football offers a different perspective on the world game and it’s second tier league has some wonderful clubs with great history and tradition. ”

Phase one of the project will see Serie B formally partner with a select number of youth league’s and organizations across the United States and Canada.  The first such affiliation will be with the 26 Club Atlantic Soccer League, which sees the ASL Club’s coaches and players having the opportunity to work with the Academy coaches of Serie B in both North America and Italy, offering an insight into the philosophy of youth player development at professional level in one of world football’s leading nations and four time FIFA World Cup winners.

ASL Commissioner Kevin Darcy said,

 “ASL is proud to enter in to a strategic partnership with GIS and Serie B.  The professionalism of these organizations and their direction with player development and identification is a perfect match for our member clubs and most importantly the ASL players.  We look forward to a long term relationship and are excited about the opportunity.” 


* Global Image Sports is a sports management company that provides opportunities and experiences via the formation of strategic partnerships in the sports industry. It prides itself on a professional approach to its business activities and strives to be the market leader in its field while offering its customers unrivalled service and satisfaction. For more information go to www.globalimagesports.com or email info@globalimagesports.com